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WhatsApp has become one of the most popular messaging platforms worldwide, and businesses are now using the WhatsApp Business API to communicate effectively with their customers. In this blog, we’ll explain what the WhatsApp API is, how it works, and why businesses should use it. --- 📌 What is WhatsApp API? The WhatsApp Business API is an interface that allows businesses to integrate WhatsApp with their customer management systems (CRM), websites, or applications. Unlike the regular WhatsApp Business App, the API is designed for medium to large businesses that want to automate, scale, and manage communications efficiently. --- ⚙️ How WhatsApp API Works Here’s a step-by-step breakdown: 1. API Integration Businesses need to connect WhatsApp API to their system via a provider (like Meta Business Partners or third-party services). This integration allows two-way messaging. 2. Phone Number & Verification A dedicated business phone number is registered and verified with WhatsApp. Only v...

WhatsApp has become one of the most powerful communication tools in the world, with billions of active users. For businesses, the WhatsApp Business API provides a scalable way to connect with customers, send notifications, and offer real-time support. --- 🔹 What is WhatsApp Business API? The WhatsApp Business API is a solution offered by Meta that allows medium and large businesses to communicate with their customers at scale. Unlike the regular WhatsApp app, the API is designed for automation, integration, and managing thousands of messages. --- 🔹 Key Features of WhatsApp Business API Automated Messaging: Send pre-approved templates for notifications, reminders, and alerts. Customer Support: Provide real-time chat support directly on WhatsApp. Integration: Connect WhatsApp with CRM, chatbots, and customer service tools. Security: End-to-end encryption ensures conversations are private and safe. --- 🔹 Benefits for Businesses 1. Improve customer engagement and trust. 2. R...